GOLD - Creative Circus Student Show Spring 2017

 

Social media has made it easy for misleading and error-filled news stories to quickly spread.

How can The New York Times, a newspaper that prides itself on publishing news that’s fit print,

help people make sure what they’re reading is trustworthy?

 

 

Web Browser Extension: Grading & Criteria

There will be different levels of grading ranging from Trustworthy to Fake. Users can also learn more about grading by looking at the criteria used to assess every article.

Click on image to enlarge.

Digital

The New York Times will spread clickbait that will redirect back to the extension.

Outdoor

We wanted to bring misleading headlines into real life. 

Art Director: Katy Wells

Copywriter: Chiyeung Lau